Alina Ali grew up in Dubai and has spent the last ten years watching the UAE's fashion and lifestyle scene transform into one of the most dynamic in the world. As a writer, she was documenting UAE sneaker culture, high fashion, and luxury lifestyle before most outlets realised it was worth covering. She joined What's Hot in UAE as Fashion, Lifestyle & Sneaker Culture Writer after years of running her own fashion blog and building a following among Dubai's style community. Her network includes boutique owners, brand representatives, stylists and resellers across the UAE — which means her release guides, stockist lists, and fashion coverage are sourced from people with actual access, not copied from brand press kits. Alina covers everything from Nike and Jordan regional exclusives to high fashion, couture, luxury brands, beauty, and the UAE's homegrown streetwear labels making noise internationally. Lifestyle at What's Hot in UAE is her domain — and that means anything fashion, from the runway to the street. She is based in Dubai Marina and collects Air Maxes. Follow Alina's work on Muck Rack , Substack , Vocal , and Medium .
Vans OTW’s latest creative capsule dives deep into gritty, post-industrial textures as SR Studio returns for the third chapter in its boundary-pushing collaboration. Arriving just in time for Fall 2025, the upcoming collection sees the Authentic 44 and Old Skool 36 silhouettes reworked through Sterling Ruby’s artistic lens, bringing back that iconic blend of high-visibility…
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Creatine cognitive growth is no longer a fringe idea — it’s now a powerful, evidence-backed tool for sharpening your brain. In 2025, cognitive scientists and neurologists are united in praising creatine’s role beyond the gym. Originally known as a muscle-building supplement, creatine is now emerging as one of the most reliable nootropics for mental clarity,…
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✅ Updated June 2026 — Balenciaga fragrances are available at Harvey Nichols Dubai, Bloomingdale’s UAE, Sephora UAE, and the Balenciaga boutique in Mall of the Emirates. The collection’s aesthetic was set during Demna’s tenure, but Balenciaga is now under the creative direction of Pierpaolo Piccioli, who took over in July 2025 — the fragrance line…
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The global sneaker game has entered a new chapter in 2025 — one where performance tech, planetary aesthetics, and unisex versatility fuse into next-gen silhouettes that push design boundaries. At the centre of that evolution, Nike continues to expand its footprint not just through high-heat drops like the Ja 3 or Sabrina 3, but also…
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Rolex collectors are known for their passion and precision. From subtle variations to rare anomalies, every detail can command major value—and spark lively debate. But beyond the reference numbers and market valuations lies one of the most entertaining elements of the Rolex universe: the nicknames. While none are officially sanctioned by Rolex itself, these creative…
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In today’s running world, thicker isn’t just louder — it’s smarter. Nike has fully embraced the chunky, hyper-cushioned aesthetic and turned it into performance-driven art with the launch of the Nike Vomero Premium. This isn’t just another running shoe; it’s a bold expression of engineering, comfort, and nostalgia packaged into a high-stack silhouette that demands…
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In a move that’s set the internet buzzing, adidas and Oasis, known collectively as Oasis x Adidas, have officially joined forces for the “Original Forever” campaign — a celebration of the duo’s shared 30-year cultural legacy. The Oasis x Adidas partnership also launches the “Oasis Live ’25” apparel collection, timed perfectly with the band’s upcoming…
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Beef tallow has re-emerged as a trending topic across social media, alternative wellness spaces, and even fast-food menus. While TikTokers are slathering it on their skin and political health influencers are calling for its return to fryers, the bigger question remains: is beef tallow healthy and actually any good for you? This simple substance, derived…
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Update, July 2026: Skylrk is no longer a mystery brand – it officially launched in July 2025 and has been running successful bi-monthly drops ever since, most recently marking its first anniversary with a New York pop-up. We’ve kept the original speculative reporting below as a record of the brand’s build-up, with an updated final…
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The official images of the Air Jordan 3 ‘Pure Money’ did the rounds ahead of release — the pair has been out since early July. Released on 3 July 2025, this clean white silhouette landed for Jordan Brand right after the reissue of its darker sibling—the ‘Black Cat’. JD Sports has revealed a crystal-clear view…
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There are nutritional deficiencies that announce themselves loudly — the anaemia that leaves you breathless climbing stairs, the severe vitamin D deficiency that aches in your bones. Zinc deficiency is not like that. It accumulates quietly, degrading function across multiple systems simultaneously, and produces a constellation of symptoms — fatigue, recurrent infections, slow-healing cuts, thinning…
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Balenciaga, one of the most talked-about names in fashion, has made a headline-grabbing move in July 2025 by appointing Pierpaolo Piccioli as Balenciaga’s new creative director. This appointment of Balenciaga’s new creative director takes place with immediate effect from 10 July, Piccioli takes over following Demna’s exit and shift to creative leadership at Gucci, marking…
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