watchmakers

Rolex, Omega, Cartier, Breitling, and Other Luxury Watchmakers Respond to Tariffs with Price Increases

Update, July 2026: Since this article was first written, the tariff story has moved through several stages. The threatened tariffs on Swiss goods took effect at 39% on 1 August 2025, before the US and Switzerland struck a deal on 14 November 2025 cutting the rate to 15%. Most recently, a separate 12.5% tariff tied…