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Black drawstring backpack with a red silhouette of a basketball player dunking and the word 'SUPREME' printed in white across the front.
Lifestyle

Supreme x Jordan Collaboration: The Story So Far

Get ready, streetwear fans! Two of the biggest names in the game—Supreme and Jordan—are back together. Their latest collaboration is set to drop on October 3rd. Known for creating some of the most sought-after items in street culture, this Supreme x Jordan Collaboration is sure to make waves once again. The upcoming collection features a…

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A basketball game in progress on a gray outdoor court with players in red and white jerseys, near a large structure with the word 'UNITE' and a logo in red at the top. Spectators are watching from the stands and the building's balconies.
Events & Entertainment

Sole DXB 2026: Dates, Line-Up & Guide to Dubai’s Street Culture Festival

Sole DXB is the closest thing the region has to a cultural pilgrimage — three days where sneakers, music, street style, basketball and art collide at Dubai Design District. It is where the community that lives online all year finally shows up in person. Here is your guide to Sole DXB 2026: dates, line-up, what…

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Pair of white high-top sneakers with blue and orange accents, featuring the word 'Ewing' and a basketball logo on the tongue, and an orange basketball keychain with the number 33 attached.
Sneakers

What Happened to Ewing Sneakers?

Ewing Athletics, founded by NBA legend Patrick Ewing in 1989, had a massive influence in the basketball and sneaker world during the 1990s. The brand was known for its high-top, chunky designs, specifically the Ewing 33 Hi. After dominating the market in the ’90s, the brand saw a decline in the 2000s as trends shifted…

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Pair of black and red sneakers featuring perforated design and visible air sole units, showcased against a dark gray background.
Sneakers

Jordan Cancels Retro Re-Issues for 2024

In September 2024, six Air Jordan Retros due for Q4 that year were quietly pulled from Jordan Brand’s release calendar — no official statement, just gaps where scheduled colourways used to be. At the time it read as a one-off correction. Looking back from 2026, it was the first visible sign of a much bigger…

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Black Nike logo with swoosh symbol on a grid background.
Sneakers

Just Do It. The History of Nike

Part of our complete guide to Sneakers in the UAE. Related: check our Best Sneaker Stores in Dubai (8 Verified Shops) for where to buy authentic releases and avoid fakes. Nike has become synonymous with performance, innovation, and style. Its rise to prominence is a story of grit, determination, and relentless innovation in the sportswear…

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A pair of high-top sneakers in black and yellow with Nike logos and a distinctive logo on the tongue.
Sneakers

Nike Wu-Tang Dunks About to Drop

The legendary Wu-Tang Clan is making waves in the sneaker world once again as Nike prepares to re-release the highly coveted Nike Wu-Tang Dunks Highs this September 2024. This release marks a significant moment in sneaker culture. The Wu-Tang Dunk Highs are often regarded as one of the most mythical and sought-after collaborations in Nike‘s…

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Pair of white and gray athletic sneakers with a black logo on the tongue and a speckled gray midsole, set against a light gray background.
Sneakers

Air Jordan 4 ‘White Cement’ Returns

Sneakerheads and basketball fans alike have reason to celebrate as the legendary Air Jordan 4 ‘White Cement’ prepares for a triumphant return in 2025. This iconic sneaker, first released in 1989, has remained one of the most beloved models in the Air Jordan lineup. Its upcoming re-release is sure to generate excitement across the sneaker…

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A person walking in an urban setting, wearing a white T-shirt, green pants, and white sneakers.
Sneakers

Jay-Z Steps Out with Nike Air Force 1 Sneakers

When longtime Puma brand ambassador Jay-Z first stepped out in a pair of Off-White Nike Air Force 1 Lows in 2023, it set the sneaker world abuzz with speculation. Jay-Z, who has been Puma’s creative director of basketball since 2018, and his stylist, June Ambrose, who became the creative director of women’s basketball in 2020,…

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A black suede sneaker with a white swoosh logo and a gum-colored sole, set against a mustard yellow background.
Sneakers

Nike Air Force 1 Low ‘Black/Gum’

The Nike Air Force 1 is an iconic sneaker that has evolved with changing trends while maintaining its classic appeal. Designed by Bruce Kilgore, the Air Force 1 has seen countless iterations, but simple, timeless versions remain some of Nike‘s best sellers. This Fall/Holiday 2024, Nike introduces a new Air Force 1 Low that blends…

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Pair of light gray sneakers with white accents and cream-colored soles, featuring a mix of mesh and suede materials.
Sneakers

Air Jordan 4 RM in Monochromatic Grey

The Air Jordan 4 RM in Monochromatic Grey will make waves in the sneaker community this Fall/Winter season. Related: check our Best Sneaker Stores in Dubai (8 Verified Shops) for where to buy authentic releases and avoid fakes. Jordan Brand is banking on this modified ’89 classic. They hope to capture the hearts of sneaker…

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A grid of nine different styles of sneakers and sandals, featuring various designs and color combinations such as black, beige, blue, orange, red, and brown. The footwear includes low-top and high-top sneakers, along with distinctive slide and foam designs.
Sneakers

Yeezy Day Restocks

Yeezy enthusiasts, rejoice! Adidas continues its mission to completely liquidate remaining Yeezy stock with yet another Yeezy Day Restocks. This event includes some of the most sought-after Yeezy models, making it a significant occasion for sneakerheads. More Yeezy Day restocks are anticipated soon, so stay tuned. Related: check our Best Sneaker Stores in Dubai (8…

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