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Power Slap: The Rise of a Controversial New “Sport”

5 min read
A person is being slapped, with a visible impact on their face, alongside the text 'POWER SLAP' on a dark background with blue geometric accents.
Power Slap 14

In a packed Cobalt Ballroom at the Fontainebleau Hotel and Casino in Las Vegas, the boisterous crowd of 3,500 erupted as Vasil Kamotskii, better known as Dumpling, delivered an open-handed slap that sounded like a thunderclap. His opponent, Kamil Marusarz, hit the floor instantly. The referees and medical staff rushed to check on Marusarz, whose…

In a packed Cobalt Ballroom at the Fontainebleau Hotel and Casino in Las Vegas, the boisterous crowd of 3,500 erupted as Vasil Kamotskii, better known as Dumpling, delivered an open-handed slap that sounded like a thunderclap. His opponent, Kamil Marusarz, hit the floor instantly. The referees and medical staff rushed to check on Marusarz, whose limp body stirred just enough to assure the audience he was still breathing. Dumpling, a 360-pound pig farmer from Siberia, raised his fist in victory. For the fans, it was the undisputed highlight of the evening’s Power Slap event.

A person in a blue shirt grimaces while being slapped by another person in a black shirt labeled

The brief 30-second bout was emblematic of Power Slap’s appeal: raw, brutal simplicity. Competitors stand their ground, trading ear-splitting slaps until one is knocked out or concedes. Dumpling, a pioneer in slap fighting, is revered for his viral YouTube videos that brought attention to the sport in Russia. His dominance has now reached international stages, thanks to Dana White, president of the UFC and the visionary behind Power Slap.

Two men participating in a slap competition, with one man in a black T-shirt preparing to slap while the other in a blue T-shirt braces with his head turned down. Dust is visible in the air, and both have serious expressions.

The Vision Behind Power Slap

Dana White was captivated by Dumpling’s viral videos in 2021. Inspired, he sought to professionalise slap fighting with “official rules” and a commitment to safety. The result was Power Slap, a league that White boasts has amassed over seven billion views across social media platforms like YouTube, TikTok, and Snapchat. “Power Slap has gained over a million and a half Instagram followers just in 2024,” White noted, comparing its growth favourably to established sports like NASCAR and Major League Baseball.

A person sitting on a chair holding a microphone and a sheet of paper, with a championship belt displayed prominently beside them. The background features a blue banner with logos, including Monster Energy.

Power Slap’s rapid rise to prominence has been fuelled by its shocking appeal and controversial reputation. The league’s events are streamed live, with clips flooding social media, often accompanied by apocalyptic commentary about the state of humanity. Yet, as White points out, “Negative comments drive engagement. Whenever you leave a bad comment on a Power Slap video, that helps me, so thank you.”

A man with a swollen face standing in a sports ring, next to a woman holding a microphone.

Extreme Risks, Limited Defenses

Slap fighting’s inherent risks are undeniable. Unlike other combat sports, participants cannot defend themselves, leaving them vulnerable to repeated blows to the head. Dr. Gregory O’Shanick, medical director at the Brain Injury Association of America, argues that the sport’s very premise is antithetical to safety. “This is not a sport,” he said. “It’s merely your physiological ability to withstand blunt-force trauma to the head.”

A man in a black shirt slaps another man in a blue shirt during a slap competition, with visible impact and some dust or sweat in the air.

Despite such warnings, Power Slap insists on its safety measures. Competitors undergo rigorous medical evaluations, including MRIs, MRAs, electrocardiograms, and eye tests. Multiple referees and emergency medical teams are present at every event. White points to the UFC’s track record, noting, “Never a death or serious injury in 30 years of the UFC. We’re making Power Slap as safe as you can possibly make it.”

Two men in a slap competition, with one man slapping the other's face firmly; both are wearing patterned shirts and have beards.

However, critics argue that no amount of regulation can mitigate the fundamental risks. Dr. O’Shanick predicts fatalities, citing the high likelihood of concussions, hearing loss, and chronic traumatic encephalopathy (CTE). The lack of defensive options only exacerbates the dangers. “There will be deaths from this. There is no doubt,” he warned.

Two participants in a slap competition, with one person dressed in a blue shirt delivering a slap to an opponent in a black shirt, as a referee observes.

A Polarising Public Response

Power Slap’s combination of spectacle and violence has drawn both fans and detractors. For its enthusiasts, the league represents an electrifying new form of entertainment. For critics, it embodies a troubling descent into sensationalism. Online, reactions range from mockery to moral outrage. Yet, the deluge of attention, positive or negative, only bolsters the league’s visibility.

Two men facing each other at a competition table, one clapping his hands with chalk dust in the air, and the other holding an object behind his back. A referee watches them in the background.

Social media’s role in Power Slap’s rise cannot be overstated. Algorithms favour high-engagement content, and Power Slap’s shocking clips deliver just that. Videos of brutal knockouts and dramatic moments often go viral, reaching audiences far beyond traditional sports fans. “People are acting like someone got hit with a baseball bat,” White said, laughing. “It’s just a slap.”

Two men in a slap-fighting match, one delivering a powerful slap to the other's face, causing visible distortion and a puff of white chalky dust.

The Fighters’ Perspective

For participants like Dayne Viernes, better known as Da Crazy Hawaiian, slap fighting is a calculated risk. Viernes, the reigning super heavyweight champion, acknowledges the dangers but chooses to focus on the rewards. “Right now, I’m listening to my body, and I hear it very well,” he said. “I don’t believe it will affect me the way some people think.”

Two men wearing sports jerseys during a slap fighting competition; one man is mid-slap with his opponent wearing a protective mouthguard.

Viernes’ triumphs are celebrated by fans, but his journey raises questions about the long-term consequences of slap fighting. Critics worry that impressionable children might mimic the sport’s brutal dynamics, leading to injuries on schoolyards. Dr. O’Shanick cautions against normalising such behaviour. “Eventually, all the people engaged in this are going to die out, and you’re not going to have to worry about that population reproducing,” he quipped grimly.

Two men are engaged in a competitive slap event, with one man in a white patterned shirt receiving a strong slap from the other man in a blue patterned shirt. A referee observes in the background.

A Historical Parallel: UFC’s Path to Legitimacy

White draws parallels between Power Slap and the UFC, which faced similar criticism in its early years. Dismissed as barbaric and unregulated, the UFC fought for decades to gain acceptance. Today, it generates over $1 billion annually and boasts millions of pay-per-view viewers.

A participant in a black t-shirt labeled

White believes Power Slap can follow a similar trajectory. By embracing regulation and establishing a fan base, the league aims to transform slap fighting from a viral curiosity into a legitimate sport. “They said the same things about the UFC,” White remarked. “And look where we are now.”

A bearded man with a championship belt over his shoulder stands in a spotlight-lit arena, his arm raised by an official. Another man in a white shirt reaches towards him, and a person in a blue suit reacts with excitement in the background.

The Future of Power Slap

As Power Slap grows, it faces an uphill battle to balance entertainment with ethical concerns. The league’s reliance on social media ensures continued exposure, but it also amplifies scrutiny. Whether Power Slap can achieve long-term legitimacy remains uncertain, but for now, its popularity shows no signs of waning.

A smiling woman flexing her biceps while standing behind a scale, wearing a sports bra with the logo

At the end of the Las Vegas event, Da Crazy Hawaiian stood triumphant, championship belt in hand. When asked if he would face Dumpling in a future bout, his answer was emphatic: “I want Dumpling so bad. Feed me! Feed me!”

A bald man with a beard smiling slightly while standing in front of a dark background with blurred white lettering.

Love it or hate it, Power Slap is here to stay. As Da Crazy Hawaiian put it, “Like it or not, this is a sport. And whether they like it or not, we’re doing it anyway.”

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